The small-block’s finned valve covers give the 1968, 350 four-bolt main Chevy an older look. Fuel and air are fed via a four-barrel carburetor intake manifold combo from Edelbrock, with fire provided by a Pertonix electronic ignition. A pair of chromed Corvette ram’s-horn manifolds draw exhaust, with glass packs and chromed lake pipes announcing the truck’s arrival. A GM TH700-R4 overdrive transmission is a great match for the small-block, and at the far end of the drivehaft, 3.78:1 gears spin in a Ford 9-inch Posi rearend.

If the ’49 Stude exterior was ahead of its time, the interior was still planted in the ’40s, a situation Bobby remedied in true custom fashion with a ’51 Chrysler dash, modified to fit in the truck cockpit and rewired so that it all works. Vic’s Upholstery, in Castaic, California, gets credit for the bone-white tuck ’n’ roll dash pad, stitched to match the rest of the upholstery on the door panels and stock bench seat. The airbag controls and gauge were mounted below the dash and a Sony head unit was installed in the center. The shifter and piston knob are Lokar parts, and the burgundy steering wheel is from a ’46-’48 Lincoln.

We said at the beginning that he builds his hot rods for driving, but now that it’s finished, Bobby’s wondering if he created a dilemma with this one. “It turned out too nice. It has a white interior and I’m always dirty from working on my race car at the shop,” he laughed. It’s a problem that stretches back to the old days of customs. Bobby will figure something out and, just like the customs from the ’50s or Von Franco’s truck from the ’90s, we expect to see this one bombing around the streets of Los Angeles before long. Just wait. CCT